ENHANCE THE CUSTOMER EXPERIENCE
You’ve worked hard to create your brand. Now take it further. Attract customers’ attention with bold, bright colours, high-impact displays and added-value services.
A distinctive retail environment that encapsulates your brand and clearly differentiates you in the market provides a powerful way to engage with your customers.
Epson technology is designed to help you get your message across at every touch point, from window displays to the till. Let Epson take your customer engagement to a new level.
CREATE EYE-CATCHING DISPLAYS
Quickly print your own POS advertising in-store to promote new products and services, sales and seasonal offers, with Epson large format printers.
- Create stunning B0 posters in-house with the SureColor SC-T Series. You can even use prints as temporary outdoor signage thanks to the water-resistant, pigment-based ink.
- The Epson Stylus Pro printers are also perfect for POS applications, allowing you to print on a wide variety of media, including matte and glossy paper.
ADD IMPACT TO VISUAL MERCHANDISING
Bring your visual merchandising ideas to life with Epson’s extensive range of versatile, cost-effective projectors.
- Create the right ambiance and influence shopping decisions with high-definition window displays and in-store signage. Our high-brightness installation projectors can be concealed in small spaces and provide vivid natural colours and deep blacks.
- Use our installation projectors to attract customers’ attention with moving images and projections that can be adjusted to fit corners and curved surfaces.
- Print planograms and display designs locally using our large format printers.
COMMUNICATE WITH COLOUR
Colour is one of the most effective ways to attract attention in a retail environment. Use it to reinforce your brand by customising labels, signs and displays.
- Highlight promotions with flyers, signs and posters printed using DURABrite Ultra Ink – for long-lasting, high-impact colour.
- Make products and promotions stand out with superb quality colour labels, tags and tickets produced by on-demand colour label printers.
- Capture customers’ attention with extra bold, bright, vivid projections. Our projectors have an exceptionally high Colour Light Output, producing colours that are up to three times brighter than 1-chip DLP projectors8.
INCREASE BRAND AWARENESS
Drive sales by enhancing your brand and highlighting offers using Epson technology.
- Get your brand noticed with special promotional tags and labels that feature your corporate logo and colours, created by our on-demand colour label printer.
- Print high-quality, full-colour coupons on demand with our coupon printers, building positive brand awareness and encouraging repeat business.
- Add high-quality text and graphics to your receipts with our receipt printers, turning them into dynamic, low-cost publicity tools.
- Improve customer service and increase sales by quickly printing brochures, quotes and contracts for customers. This is possible with a decentralised fleet of low-intervention RIPS printers that provide predictable print costs.
PROVIDE ADDED-VALUE SERVICES
Attract new customers and generate additional revenue by offering specialist services.
- Print directly onto material made of 100% cotton, or blended materials with a minimum of 50% cotton, using the SureColor SC-F2000 t-shirt printer.
- Print lab-quality photos for customers in different formats, with the SureLab D700.
- Offer customers a superior quality bespoke canvas print service, using the Epson Stylus Pro Series.
Our innovative solutions will help you find new ways to engage with customers and promote new products and services.
CUSTOMISE COLOUR LABELS
Print labels whenever you need them to: increase awareness of products, highlight product specifications, enhance your branding, and produce special or one-off labels.Learn more
BOOST SALES REVENUE
Increase your revenue with colour coupons that highlight promotions, drive repeat business and develop customer loyalty. With on-demand printing at the point of purchase, you can instantly promote special offers to both regular and occasional customers.Learn more
Make the most of the latest technological developments to create high-impact signs, posters and displays that attract customers’ attention and enable you to promote what’s new in store.
THREE TIMES BRIGHTER
Capture customers’ attention with extra bold, bright, vivid projections. Our projectors have an exceptionally high Colour Light Output, producing colours that are up to three times brighter than 1-chip DLP projectors8.Learn more
Make your promotions stand out with the long-lasting colour of DURABrite Ultra Ink. Whether you’re printing tags, labels, coupons, receipts or large-scale posters, you can rely on us for high-impact colour.Learn more
Let us help you create a distinctive retail environment that enhances the customer experience and engages customers with your brand. Choose from a variety of products, many designed especially for retailers, which enable you to showcase new promotions, produce stunning displays and offer your customers added-value services.
Improve the customer experience by freeing up staff from tills to provide a more personal shopping service.
- Use tablet PCs and other mobile devices to extend beyond the checkout for better customer service.
- Provide staff with up-to-the-minute stock information to give a 'real-time' overview of transactions so that retailers are never out of stock.
Engage customers more effectively with Epson coupon printers.
- Create eye-catching full-colour coupons on demand.
- Promote special offers to both regular and occasional customers.
- Increase sales, build customer loyalty and improve brand awareness.
COLOUR LABEL PRINTERS
Introduce promotions quickly and effectively with colour-enhanced tags and labels, using our on-demand colour label printers.
- Make important information stand out to customers.
- Get fast-drying, long-lasting results from Epson DURABrite Ultra ink.
LARGE FORMAT PRINTERS
Attract attention with high-quality prints for internal signage, displays and posters and temporary outdoor signage with our large format printers.
- Enhance your marketing and promotions with large-scale posters and displays.
- Get high-quality, eye-catching, durable results thanks to Epson UltraChrome XD ink.
Generate additional revenue by offering your customers an in-store t-shirt printing service.
- Print directly onto material made of 100% cotton, or blended materials with a minimum of 50% cotton, using the SureColor SC-F2000 t-shirt printer8.
- Produce vibrant colours and intense blacks that withstand repeated washes, thanks to our PrecisionCore printhead technology and Epson UltraChrome DS ink.
Expand the services you offer to customers and add to your revenue stream with a SureLab D700 commercial photo production printer.
- Give customers the chance to print professional quality photos, cards, invitations, flyers and promotional leaflets.
- Choose from a wide range of media and formats, including glossy, lustre and matte roll paper from 102–210mm wide and from 89–100mm in length.
Give sales staff more opportunities to engage with customers and drive sales with Epson RIPS printers that:
- Allow customer-facing staff to print brochures, contracts and quotes on the spot.
- Are low-intervention and free staff up to focus on sales.
- Provide predictable print costs.
LARGE FORMAT PHOTO PRINTER
Attract more customers in-store by offering a large format photo printing service with the Epson Stylus Pro printers.
- Print borderless photos from 4 to 17 inches wide and any length you define, up to 37.4 inches.
- Print on a wide variety of photos, fine art and proofing media, including a superior quality, bespoke canvas print.
- Produce long-lasting, high-quality prints suitable for selling or exhibiting.
Engage with customers from the moment they walk into the store, using our powerful installation projectors.
- Project into corners and onto curved surfaces, using our installation projectors.
- Capture customers' attention with extra bold, bright, vivid projections. Our projectors produce colours that are up to three times brighter than 1-chip DLP projectors8.
For more information on the Epson solutions for retail, simply fill in your details below and an Epson representative will be in touch.
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8 Compared to leading 1-chip DLP business and education projectors based on NPD data, July 2011 through June 2012. Colour Brightness (Colour Light Output) measured in accordance with IDMS 15.4. Colour Brightness will vary depending on usage conditions. For more information please visit www.epson.eu/CLO